Case Studies · Verified Results

Real revenue. Real analytics. Real clients.

Every number below is transcribed from a live analytics dashboard — no stock photos, no invented testimonials. This is the proving ground for the systems we sell.

Featured Case Study · Boat RentalsVerified · Our Company
brokenbowwateradventures.com

42% revenue growth in just four weeks.

Broken Bow Water Adventures is our own boat rental company on Broken Bow Lake — the proving ground for every system we sell. We rebuilt the site experience, restructured the booking journey, tightened on-site SEO, and layered in conversion optimization. Result: a 42% revenue lift in the first four weeks — driven by a better website, not more ad spend.

  • New high-converting homepage
  • Streamlined boat booking flow
  • Google Business optimization
  • AI Search optimization
  • Local SEO overhaul
  • Analytics + attribution
Visit The Site
brokenbowwateradventures.com
Boat Rentals on
Broken Bow Lake.
Rent a Boat
Revenue · 4 Weeks
+42%
+42% in 4 weeks
Revenue
Broken Bow Water Adventures · first 4 weeks post-rebuild
Up materially
Direct Bookings
Broken Bow Water Adventures · first 4 weeks post-rebuild
95+ Lighthouse
Site Performance
Broken Bow Water Adventures · first 4 weeks post-rebuild
Multiple times prior
Conversion Rate
Broken Bow Water Adventures · first 4 weeks post-rebuild
Rising month over month
Organic Traffic
Broken Bow Water Adventures · first 4 weeks post-rebuild
The Numbers

What 4 weeks of the Forge Growth playbook looked like

brokenbowwateradventures.com · analytics for the trailing 90 days after our rebuild went live.

Revenue growth
+42%
in the first 4 weeks
Visitors (90 days)
1.5k
up from a handful/day
Pageviews (90 days)
4.1k
2.68 pages / visit
Avg. session
19m 31s
engaged, not bouncing
Web traffic · 90 days

Flat baseline → 230 visitors/day at peak

Visitors
1.5k
Pageviews
4.1k
Bounce
67%
6 Apr4 May1 Jun29 Jun
Traffic breakdown

Where the visitors came from

  • Direct
    725
  • google.com
    638
  • duckduckgo.com
    42
  • checkout.stripe.com
    31
  • search.yahoo.com
    19
  • bing.com
    19
  • chatgpt.com
    19
  • facebook.com
    6
  • connect.stripe.com
    6
  • airbnb.com
    3
Organic searchDirectAI search (ChatGPT)Referral
Top countries

US-focused local demand

  • United States
    1.3k
  • Lithuania
    2
  • China mainland
    1
  • Cayman Islands
    1
  • Singapore
    1
  • Germany
    1
  • United Kingdom
    1
Device split

Mobile-first audience — 71.9% on phones

We rebuilt the site mobile-first because that's where the bookings happen. Every service we sell is tested at 3G speeds on real phones.

Mobile71.9%
Desktop27.9%
Tablet0.2%
What the numbers mean

Why 42% revenue growth is repeatable — not luck

Search is now the #1 growth channel

Google + DuckDuckGo + Yahoo + Bing account for 47% of all visitors. Before the rebuild the site barely ranked. Local SEO plus AI-search optimization is doing the heavy lifting.

ChatGPT is already driving bookings

19 visitors came directly from chatgpt.com — a channel that didn't exist two years ago. Structuring content for AI answers is now table stakes.

Engaged visitors, not vanity traffic

Average session is 19m 31s across 2.68 pages/visit. People are actually reading the property pages and checking dates — exactly the pre-booking behavior we optimized for.

Mobile is the whole game

72% of visitors arrive on a phone. A slow, cluttered mobile experience would have killed the revenue lift regardless of how much traffic we drove.

Your business, next

Want a Broken-Bow-shaped growth curve for your business?

We only take on a handful of founding clients per quarter. Book a free Growth Audit and we'll show you exactly what we'd rebuild — and what it would earn you.